{"id":2970,"date":"2025-01-01T12:04:48","date_gmt":"2025-01-01T11:04:48","guid":{"rendered":"https:\/\/echoscoiffure.be\/franchise-ou-entreprise-en-compte-propre-telle-est-la-question\/"},"modified":"2026-06-29T12:08:30","modified_gmt":"2026-06-29T10:08:30","slug":"franchise-ou-entreprise-en-compte-propre-telle-est-la-question","status":"publish","type":"post","link":"https:\/\/echoscoiffure.be\/fr\/franchise-ou-entreprise-en-compte-propre-telle-est-la-question\/","title":{"rendered":"Franchise ou entreprise en compte propre ? Telle est la question"},"content":{"rendered":"\n<div class=\"wp-block-uagb-advanced-heading uagb-block-bbf02635\"><h3 class=\"uagb-heading-text\"><strong>70 ans de Dessange<\/strong><\/h3><\/div>\n\n<p><strong>La cha\u00eene fran\u00e7aise de coiffure Dessange vient de souffler ses 70 bougies. Mais depuis que l&rsquo;enseigne a introduit le concept de franchise dans notre pays il y a plus de 50 ans et a d\u00e9clench\u00e9 un v\u00e9ritable ph\u00e9nom\u00e8ne de mode, qu&rsquo;est-ce qui a chang\u00e9 ? Franchise ou entreprise en compte propre ? Quel est le meilleur choix pour un jeune coiffeur aujourd&rsquo;hui ? Nous avons pos\u00e9 la question \u00e0 Jean No\u00ebl Guillemain, directeur de Dessange Bruxelles-Brugmann.    <\/strong><\/p>\n\n<p><em>Texte Anja Van Der Borght<\/em><\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-1276c518\"><h4 class=\"uagb-heading-text\">Depuis combien de temps travaillez-vous d\u00e9j\u00e0 chez Dessange ?<\/h4><\/div>\n\n<p>JNG : \u00ab Ce salon de l&rsquo;avenue Brugmann \u00e0 Bruxelles a f\u00eat\u00e9 ses 50 ans en d\u00e9cembre dernier. C&rsquo;\u00e9tait la premi\u00e8re franchise en Belgique et j&rsquo;y travaille moi-m\u00eame depuis 28 ans. Mon associ\u00e9 de l&rsquo;\u00e9poque \u00e9tait fran\u00e7ais et avait ramen\u00e9 la franchise de Paris dans notre pays. Au fil du temps, 26 salons se sont succ\u00e9d\u00e9 \u00e0 Bruxelles, en Flandre et en Wallonie. Aujourd&rsquo;hui, il en reste dix, dont cinq \u00e0 Bruxelles. \u00bb<\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-d0e365da\"><h4 class=\"uagb-heading-text\">Pourquoi avez-vous rejoint Dessange \u00e0 l\u2019\u00e9poque ?<\/h4><\/div>\n\n<p><strong>JNG : <\/strong>\u00ab Je travaillais \u00e0 l&rsquo;\u00e9poque dans un grand salon dans le style de Roger, mais j&rsquo;en avais assez. J&rsquo;ai longtemps r\u00e9fl\u00e9chi \u00e0 ce qu&rsquo;il fallait faire et je me suis dit : pourquoi pas une franchise ? La franchise \u00e9tait alors en plein essor ; il y a 30 ans, il y avait des franchises partout. En outre, Dessange \u00e9tait plus moderne, plus en phase avec son temps. Et puis j&rsquo;ai re\u00e7u une offre. \u00bb<\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-d78efa21\"><h4 class=\"uagb-heading-text\">Quelle est, selon vous, la grande diff\u00e9rence entre travailler dans une franchise et g\u00e9rer sa propre entreprise ?<\/h4><\/div>\n\n<p><strong>JNG :<\/strong> \u00ab Une franchise est synonyme d&rsquo;une certaine image. En tant que coiffeur, vous pouvez b\u00e9n\u00e9ficier de toute une structure de publicit\u00e9, de formation, de produits et d&rsquo;une vision internationale du monde de la coiffure. Une structure plus petite et ind\u00e9pendante est plus ax\u00e9e sur une petite \u00e9quipe. Avec une franchise, nous avons des affiches, des magazines, internet&#8230; Nous avons beaucoup d&rsquo;outils qui peuvent nous soutenir. \u00bb<\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-9debd2ce\"><h4 class=\"uagb-heading-text\">Une franchise peut \u00e9galement imposer des restrictions ?<\/h4><\/div>\n\n<p><strong>JNG :<\/strong> \u00ab Il y a des restrictions, mais je ne les ressens pas vraiment comme une limitation. Nous avons la chance de travailler dans un tr\u00e8s beau salon, avec une gamme de produits limit\u00e9e mais de grande qualit\u00e9. L&rsquo;\u00e9quipe en France r\u00e9fl\u00e9chit tr\u00e8s bien. Nous ne faisons rien au hasard. Il y a aussi une \u00e9volution constante. Chez Dessange, il y a des formations de suivi, nous envoyons des collaborateurs \u00e0 Paris pour divers cours. Cette formation continue est tout simplement g\u00e9niale. \u00bb<\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-f64a1b88\"><h4 class=\"uagb-heading-text\">Il y a trente ans, les franchises \u00e9taient tr\u00e8s \u00e0 la mode. Recommanderiez-vous aujourd&rsquo;hui \u00e0 un(e) jeune coiffeur(euse) de se lancer dans une franchise ou plut\u00f4t de ne pas le faire ? <\/h4><\/div>\n\n<p><strong>JNG : <\/strong>\u00ab Si quelqu&rsquo;un a l&rsquo;esprit d&rsquo;entreprise, une franchise offre un bon soutien. Mais il faut que ce soit une franchise de qualit\u00e9. Cela d\u00e9pend de ce que l&rsquo;on veut : cr\u00e9er sa propre petite entreprise ou avoir la possibilit\u00e9 de se d\u00e9velopper, par exemple en ouvrant un ou plusieurs salons. Mon associ\u00e9 poss\u00e8de deux salons, l&rsquo;un ici et l&rsquo;autre \u00e0 Fort Jaco. On peut aussi \u00e9voluer au sein d&rsquo;une franchise. Au d\u00e9but, j&rsquo;avais peur d&rsquo;y perdre ma personnalit\u00e9 parce qu&rsquo;il y a une uniformit\u00e9. Mais finalement, ce n&rsquo;est pas si important. Ce qui compte, c&rsquo;est la personne que l&rsquo;on est. Qui plus est, la franchise autorise aussi une bonne part de cr\u00e9ativit\u00e9. \u00bb<\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-c291bb6b\"><h4 class=\"uagb-heading-text\">Dans l\u2019ensemble, qu\u2019est-ce qui vous pla\u00eet le plus chez Dessange ?<\/h4><\/div>\n\n<p><strong>JNG :<\/strong> \u00ab La technique. Ils ont une tr\u00e8s bonne technique de coupe que tout le monde apprend chez nous. C&rsquo;est tr\u00e8s important. \u00bb  <\/p>\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-7c35f362\"><h4 class=\"uagb-heading-text\">Pourquoi ?<\/h4><\/div>\n\n<p><strong>JNG:<\/strong> \u00ab La technique a \u00e9t\u00e9 d\u00e9velopp\u00e9e il y a plus de 50 ans par Jacques Dessange et elle est tr\u00e8s bien con\u00e7ue. C&rsquo;est une technique assez simple, facile \u00e0 apprendre par les jeunes. On peut aussi d\u00e9velopper la technique. Aujourd&rsquo;hui, on travaille davantage avec des rasoirs, par exemple. Ce que j&rsquo;appr\u00e9cie aussi chez Dessange, c&rsquo;est qu&rsquo;il y a de tout. Des shampooings, bien s\u00fbr, mais nous faisons aussi des m\u00e8ches, des colorations&#8230;. avec les produits de coloration Dessange. Tout vient de Dessange, sauf la laque et les fixateurs, qui viennent de L&rsquo;Or\u00e9al Professionnel. Nous avons aussi une tr\u00e8s bonne laque chez Dessange, mais je pr\u00e9f\u00e8re celle de L&rsquo;Or\u00e9al. Dessange offre vraiment un univers complet autour de la beaut\u00e9. Ici, \u00e0 l&rsquo;\u00e9tage, nous disposons \u00e9galement d&rsquo;un vaste institut de beaut\u00e9 o\u00f9 l&rsquo;on peut se rendre pour des soins du visage et du corps. C&rsquo;est ce que j&rsquo;aime chez Dessange : c&rsquo;est un univers holistique bien pens\u00e9, avec une \u00e9quipe stable \u00e0 Paris. Pour nous, c&rsquo;est tr\u00e8s important. Nous savons que lorsque nous appelons Paris pour de la publicit\u00e9 ou du marketing, nous avons g\u00e9n\u00e9ralement les m\u00eames personnes au bout du fil. C&rsquo;est une \u00e9quipe tr\u00e8s soud\u00e9e, avec une atmosph\u00e8re familiale. Cette exhaustivit\u00e9 est cruciale pour moi. \u00bb<\/p>\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"576\" data-src=\"https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02-1024x576.jpg\" alt=\"STORIES_138_Franchise ou entreprise en compte propre ? 02\" class=\"wp-image-2569 lazyload\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/576;width:1200px;height:auto\" data-srcset=\"https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02-1024x576.jpg 1024w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02-300x169.jpg 300w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02-768x432.jpg 768w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02-1536x864.jpg 1536w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-02.jpg 1600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n<p><strong>Dessange<\/strong> \u2013 Coiffeur Bruxelles Brugmann, Brugmannlaan 229, 1050 Elsene, tel. 02-344.56.70, www.dessange.com <\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene fran\u00e7aise de coiffure Dessange vient de souffler ses 70 bougies. Mais depuis que l&rsquo;enseigne a introduit le concept de franchise dans notre pays il y a plus de 50 ans et a d\u00e9clench\u00e9 un v\u00e9ritable ph\u00e9nom\u00e8ne de mode, qu&rsquo;est-ce qui a chang\u00e9 ? Franchise ou entreprise en compte propre ? Quel est le meilleur choix pour un jeune coiffeur aujourd&rsquo;hui ? Nous avons pos\u00e9 la question \u00e0 Jean No\u00ebl Guillemain, directeur de Dessange Bruxelles-Brugmann.    <\/p>\n","protected":false},"author":3,"featured_media":2969,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[25],"tags":[],"class_list":["post-2970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-histoires"],"acf":[],"spectra_custom_meta":{"_pingme":["1"],"_encloseme":["1"],"_last_translation_edit_mode":["translation-editor"],"ast-main-header-display":[""],"ast-hfb-above-header-display":[""],"ast-hfb-below-header-display":[""],"ast-hfb-mobile-header-display":[""],"adv-header-id-meta":[""],"footer-sml-layout":[""],"stick-header-meta":[""],"header-main-stick-meta":[""],"header-above-stick-meta":[""],"header-below-stick-meta":[""],"site-post-title":[""],"site-sidebar-layout":["default"],"site-content-layout":[""],"ast-featured-img":["disabled"],"ast-breadcrumbs-content":[""],"theme-transparent-header-meta":[""],"ast-banner-title-visibility":[""],"ast-global-header-display":[""],"ast-site-content-layout":["default"],"site-content-style":["default"],"site-sidebar-style":["default"],"_top_nav_excluded":[""],"_cms_nav_minihome":[""],"_thumbnail_id":["2969"],"_wpml_word_count":["914"],"_uag_page_assets":["a:9:{s:3:\"css\";s:6529:\".wp-block-uagb-advanced-heading h1,.wp-block-uagb-advanced-heading h2,.wp-block-uagb-advanced-heading h3,.wp-block-uagb-advanced-heading h4,.wp-block-uagb-advanced-heading h5,.wp-block-uagb-advanced-heading h6,.wp-block-uagb-advanced-heading p,.wp-block-uagb-advanced-heading div{word-break:break-word}.wp-block-uagb-advanced-heading .uagb-heading-text{margin:0}.wp-block-uagb-advanced-heading .uagb-desc-text{margin:0}.wp-block-uagb-advanced-heading .uagb-separator{font-size:0;border-top-style:solid;display:inline-block;margin:0 0 10px 0}.wp-block-uagb-advanced-heading .uagb-highlight{color:#f78a0c;border:0;transition:all 0.3s ease}.uag-highlight-toolbar{border-left:0;border-top:0;border-bottom:0;border-radius:0;border-right-color:#1e1e1e}.uag-highlight-toolbar .components-button{border-radius:0;outline:none}.uag-highlight-toolbar .components-button.is-primary{color:#fff}\n.wp-block-uagb-advanced-heading.uagb-block-bbf02635.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-bbf02635.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-bbf02635.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-bbf02635.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-1276c518.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-1276c518.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-1276c518.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-1276c518.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d0e365da.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-d0e365da.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d0e365da.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d0e365da.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d78efa21.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-d78efa21.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d78efa21.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-d78efa21.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-9debd2ce.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-9debd2ce.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-9debd2ce.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-9debd2ce.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-f64a1b88.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-f64a1b88.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-f64a1b88.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-f64a1b88.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-c291bb6b.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-c291bb6b.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-c291bb6b.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-c291bb6b.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-7c35f362.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-7c35f362.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-7c35f362.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-7c35f362.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media (max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media (max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}\n\";s:2:\"js\";s:0:\"\";s:18:\"current_block_list\";a:12:{i:0;s:21:\"uagb\/advanced-heading\";i:1;s:14:\"core\/paragraph\";i:2;s:10:\"core\/image\";i:3;s:11:\"core\/search\";i:4;s:10:\"core\/group\";i:5;s:12:\"core\/heading\";i:6;s:17:\"core\/latest-posts\";i:7;s:20:\"core\/latest-comments\";i:8;s:13:\"core\/archives\";i:9;s:15:\"core\/categories\";i:10;s:17:\"core\/social-links\";i:11;s:16:\"core\/social-link\";}s:8:\"uag_flag\";b:1;s:11:\"uag_version\";s:10:\"1783546568\";s:6:\"gfonts\";a:1:{s:7:\"Default\";a:2:{s:10:\"fontfamily\";s:7:\"Default\";s:12:\"fontvariants\";a:0:{}}}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01.jpg",1600,900,false],"thumbnail":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01-150x150.jpg",150,150,true],"medium":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01-300x169.jpg",300,169,true],"medium_large":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01-768x432.jpg",768,432,true],"large":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01-1024x576.jpg",1024,576,true],"1536x1536":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/echoscoiffure.be\/wp-content\/uploads\/2025\/01\/STORIES_138_Franchise-of-eigen-zaak-01.jpg",1600,900,false]},"uagb_author_info":{"display_name":"Milan Potuznik","author_link":"https:\/\/echoscoiffure.be\/fr\/author\/milan\/"},"uagb_comment_info":0,"uagb_excerpt":"La cha\u00eene fran\u00e7aise de coiffure Dessange vient de souffler ses 70 bougies. Mais depuis que l'enseigne a introduit le concept de franchise dans notre pays il y a plus de 50 ans et a d\u00e9clench\u00e9 un v\u00e9ritable ph\u00e9nom\u00e8ne de mode, qu'est-ce qui a chang\u00e9 ? Franchise ou entreprise en compte propre ? Quel est le\u2026","_links":{"self":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/comments?post=2970"}],"version-history":[{"count":5,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2970\/revisions"}],"predecessor-version":[{"id":2976,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2970\/revisions\/2976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/media\/2969"}],"wp:attachment":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/media?parent=2970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/categories?post=2970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/tags?post=2970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}