{"id":2934,"date":"2026-04-01T12:00:35","date_gmt":"2026-04-01T10:00:35","guid":{"rendered":"https:\/\/echoscoiffure.be\/la-reference-en-matiere-de-coloration-professionnelle\/"},"modified":"2026-06-29T10:18:01","modified_gmt":"2026-06-29T08:18:01","slug":"la-reference-en-matiere-de-coloration-professionnelle","status":"publish","type":"post","link":"https:\/\/echoscoiffure.be\/fr\/la-reference-en-matiere-de-coloration-professionnelle\/","title":{"rendered":"La r\u00e9f\u00e9rence en mati\u00e8re de coloration professionnelle"},"content":{"rendered":"\n<p>Redken annonce une innovation majeure en coloration professionnelle : Shades ALK, une coloration demi-permanente alcaline disponible en salon depuis mars 2026. Sa texture cr\u00e8me-liquide associe la puissance d\u2019une coloration au soin d\u2019un gloss. La gamme comprend 50 teintes 100 % intermixables offrant une grande libert\u00e9 cr\u00e9ative, des blonds froids aux rouges intenses. Elle permet jusqu\u2019\u00e0 75 % de couverture des cheveux blancs et une couleur vibrante jusqu\u2019\u00e0 huit semaines. Pens\u00e9 pour les salons, le service est rapide et simple : ratio 1:1,5 avec un seul oxydant, sans chaleur et un temps de pose de 20 minutes. Sa formule soin apporte couleur intense, hydratation, brillance et mouvement naturel. Id\u00e9al pour les premiers cheveux blancs, Shades ALK offre un r\u00e9sultat naturel brillant.<\/p>\n\n<p><\/p>\n\n<p style=\"margin-top:0;margin-bottom:0\"><\/p>\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"800\" height=\"1000\" data-src=\"https:\/\/echoscoiffure.be\/wp-content\/uploads\/2026\/06\/NIEUWS_143_De-referentie-op-het-gebied-van-professionele-haarkleuring-02.jpg\" alt=\"NIEUWS_143_La r&#xE9;f&#xE9;rence en mati&#xE8;re de coloration professionnelle 02\" class=\"wp-image-2702 lazyload\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/1000;width:1200px;height:auto\" data-srcset=\"https:\/\/echoscoiffure.be\/wp-content\/uploads\/2026\/06\/NIEUWS_143_De-referentie-op-het-gebied-van-professionele-haarkleuring-02.jpg 800w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2026\/06\/NIEUWS_143_De-referentie-op-het-gebied-van-professionele-haarkleuring-02-240x300.jpg 240w, https:\/\/echoscoiffure.be\/wp-content\/uploads\/2026\/06\/NIEUWS_143_De-referentie-op-het-gebied-van-professionele-haarkleuring-02-768x960.jpg 768w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Redken annonce une innovation majeure en coloration professionnelle : Shades ALK, une coloration demi-permanente alcaline disponible en salon depuis mars 2026. Sa texture cr\u00e8me-liquide associe la puissance d\u2019une coloration au soin d\u2019un gloss. La gamme comprend 50 teintes 100 % intermixables offrant une grande libert\u00e9 cr\u00e9ative, des blonds froids aux rouges intenses. Elle permet jusqu\u2019\u00e0 75 % de couverture des cheveux blancs et une couleur vibrante jusqu\u2019\u00e0 huit semaines. Pens\u00e9 pour les salons, le service est rapide et simple : ratio 1:1,5 avec un seul oxydant, sans chaleur et un temps de pose de 20 minutes. Sa formule soin apporte couleur intense, hydratation, brillance et mouvement naturel. Id\u00e9al pour les premiers cheveux blancs, Shades ALK offre un r\u00e9sultat naturel brillant.<\/p>\n","protected":false},"author":3,"featured_media":2933,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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Potuznik","author_link":"https:\/\/echoscoiffure.be\/fr\/author\/milan\/"},"uagb_comment_info":0,"uagb_excerpt":"Redken annonce une innovation majeure en coloration professionnelle : Shades ALK, une coloration demi-permanente alcaline disponible en salon depuis mars 2026. Sa texture cr\u00e8me-liquide associe la puissance d\u2019une coloration au soin d\u2019un gloss. La gamme comprend 50 teintes 100 % intermixables offrant une grande libert\u00e9 cr\u00e9ative, des blonds froids aux rouges intenses. Elle permet jusqu\u2019\u00e0\u2026","_links":{"self":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/comments?post=2934"}],"version-history":[{"count":1,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2934\/revisions"}],"predecessor-version":[{"id":2935,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/posts\/2934\/revisions\/2935"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/media\/2933"}],"wp:attachment":[{"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/media?parent=2934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/categories?post=2934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/echoscoiffure.be\/fr\/wp-json\/wp\/v2\/tags?post=2934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}